In 2025, our Día de los Muertos campaign for TelevisaUnivisión generated $62.5K in revenue and a 50% increase in event attendance. Here's how community storytelling made it happen.

This month I had the chance to meet Olga — an entrepreneur who built her food truck from the ground up with her family, serving her community out of pure determination and love for what she does. These are the stories that matter. Not just because they inspire, but because they reflect the communities we're actually trying to reach. This piece was part of a campaign with Gardner Health Services, focused on staying on top of your health. But instead of leading with statistics